Why using Training videos is essential in business.
Training your staff the correct way is essential for your business productivity. A recent study shows that Training videos are the best way to get through to your staff the right way.
Unfortunately, a lot of companies only use video to hire staff members, but not for training purposes. Using video in both the hiring process and the training and productivity would definitely be more effective.
I am about to show you the benefits of using video in training, and that it is the most effective way to communicate to your staff in any language.
Video is by far the most effective way of communicating with your staff, and it’s also the most cost-effective.
1. Uses fewer resources.
Instructor-based training costs a lot as you need accommodations and travel costs, not to mention the day’s wages and resources used to make it all happen.
With video, you can cut all the costs and resources because you only need to film it once and you are able to show it as many times as you like any time you like.
2. Videos are timeless.
people absorb information in different ways, some people absorb better by hearing the content and some people absorb information better with visuals, Video checks all the boxes.
There are many ways to keep your audience engaged, use animation or music. If you want your employees to enjoy the training you need to make it interesting or engaging.
Videos are very good for things like
- Launching a new product or service
- Explaining new hardware or software
- Improving customer service
- Training new employees or helping in the process of hiring new ones.
3. Videos are easily accessible.
The biggest problem with staff training is that it always disrupts productivity, it never comes at the right time and when you are training staff the shop shuts down. Training videos, it is easily accessible and everyone can watch it when it’s convenient and it won’t disrupt the product line. Employees can just hit play and watch it at the comfort of their own desks.
4. Video can be interactive
Making Videos interactive for your employees can be a huge bonus. Employees interact more than if they were in a group.
5. Video is better at explaining who the company is
If you had to choose a company to work with and you opened two websites of two companies doing the same thing. One had a video on their about us page, and the other had two pages of text to read; which one are you going to choose? I know I would prefer the video.
6. Training videos are a winning formula
Videos are the best way to communicate and for your company to be competitive you have to have a video to compete. Video is a cheap and effective way of not only marketing but also training your employees.
Now that you know how affective Training videos are, you should be excited to get some of your own.
As a leader in the production industry for over 25 years, we can help you create the most effective training videos for your company, contact us today to see how we can collaborate with your company to increase your productivity.
Make sure to take a look at our other page on Video production to make sure you get the best out of your videos.
You’re ready to go!
